Month: February 2016

Announcements

• The search for the killer bot
• Campbell’s Soup starts $125M VC Fund
• Let’s fix food waste & hunger

Presentations

Let’s hear each team’s project concept presentation. Each team will evaluate each other’s presentation according to the rubric.

Midterm Papers

Option 1:

You’ve been hired…

Option 2:

Campbell’s Soup

• startup business plan
• lean stack (lean canvas documentation)

User Research: Personas, Stories & Jobs

Whose problem is your project solving?

User Personas

1. Make a list of everyone involved in the problem you’re addressing with your project.
2. How many different types of people did you list?
3. Now, for each type of person you identified, try to imaging a specific person who epitomizes that type.

• How old are they?
• Are they female or male?
• Where do they live?
• How much education do they have?
• Do they drive?
• Do they have internet access?
• A cell phone?
• Are they employed?
• What’s their income?

What you just created are called Personas. Create a label for each persona type (e.g. unregistered user, registered user, administrator, etc).

User Stories

Now, take one of your user personas and ask yourself what kinds of things they need to be able to do with your solution.

Try to write out three examples using the following formula:

As a [user type], I want to be able to [feature], so that I can [benefit].

Here’s a worked example: As an unregistered user, I want to be able to see what types of features I’ll have access to before registering, so I’ll be able to accurately assess the value of registering

This is what’s known as a User Story. User stories allow you to create a “to do” list of features you need to implement in order to address the needs of your various user groups.

Try out Xtensio to create personas & stories online

Jobs

Understanding the Job

Designing Features using Job Stories

Assignment

Reading

• User Personas
• User Stories
• Job Stories

Design Notebook (individually)

• Create a new slide in your Design Notebook and title it “User Research”
• Close read the three articles above, User Personas, User Stories and Job Stories
• Summarize what you understand the difference to be between personas + user stories vs job stories. Which do you feel is the appropriate tool for documenting your team’s user research?
• Once your team has gathered your user research, add a link to your Design Notebook (make sure it’s shared appropriately)

User Research Document (as a team)

• Create User Personas for each of the user types you’ve identified for your project
• Review the Trenton 250 web site, the Food Assets report and your notes from the partner presentations and look for any references to demographics and user types that are relevant to your team’s project
• Identify what information you WEREN’T able to determine about each of your user types from the above resources
• Make a list of these open questions to ask your partner organization
• Contact your partner and make arrangements to visit them and/or their organization in order to observe and/or interview as many of these user types as possible to gain a better understanding of the “jobs” they need to fill and how they go about filling them now
• Based on these interviews/observations, create a list of personas & user stories or job stories, depending on your circumstances

*Submit the link to your Design Notebook to Canvas before we meet again next week

Announcements

• Safelink Phones
• Whitney’s Presentation

Design Notebooks

Let’s take a few minutes to review your Design Notebooks.

Team Pages

Gather with your team & let’s take a few minutes to set up our team pages.

Once you’ve created your team page, add sections (using Heading 2’s) for the following:

• Partner
• Team
• Project Concept

Partner

Identify your partner organization and include links to their website, contacts and any other partner resources.

Here are the partners:

• ISLES, Inc. – Brandon Ritter, britter@isles.org
• TASK – Paulash Banerjee, paulashb@trentonsoupkitchen.org
• NJ Partnership for Healthy Kids – Trenton – Whitney Hendrickson, whendrickson@trentonymca.org
• One Project – Amman Seehra, seehra@gmail.com (USDA)

Team

Identify your team name, and list your team members and their roles.

Project Concept

What are the key elements of a solid project concept?

Project Concept Rubric

• What problem(s) are you solving and what existing alternatives address it/them?
• Who is your target audience? This could be your partners constituencies, but will also likely include your partner’s employees. Consider both.
• What’s your solution?
• Finally, how is your solution unique relative to other existing solutions?

Concept Presentations

What makes a good presentation?

• How to sound smart in your TedX talk
• ReadWriteThink Oral Presentation Rubric

Assignment

Reading

• Presenting Design
• ReadWriteThink Oral Presentation Rubric

Design Notebook (Individually)

• Create a new slide in your Design Notebooks and title it with your team’s name
• Include a link to your team’s page on the class blog
• Make sure your team’s Project Concept Document is linked to your team page on the blog
• List all the members of your team and what their role will be on your team
• Write a brief paragraph describing your specific role in more detail

Project Concept Presentations (Team)

• Your team’s Producer will create a new Google Slide document and title it with the name your team has chosen for your project
• Working together as a team, using the project concept rubric above, create a slide for each element of your project concept
• Once complete, post a link to the project concept Google Slide document to your team page on the class blog – make sure you set the sharing permissions on the document so “anyone with the link can view” it
• Next week your team will present your project concept in class
• Each team member will present at least one slide

*Submit the link to your Design Notebook to Canvas before we meet again next week

Announcements

• Class meeting in AIMM 102 today
• Partners from Trenton are presenting
• Take detailed notes!
• Next week – Team project concepts, partner pages & elevator pitches

Partner Presentations

Partners presenting in AIMM 102. Please take detailed notes.

Presenters

• Amman Seehra – seehra@gmail.com (USDA)
• Whitney Hendrickson – whendrickson@trentonymca.org
• Brandon Ritter – britter@isles.org
• Paulash Banerjee – paulashb@trentonsoupkitchen.org

Assignment

Reading

• Thoroughly review your notes from today’s partner presentations
• Read Food Assets, Trenton NJ

Design Notebooks

Partner Presentations

• Create a new slide in your Design Notebook and title it “Partner Presentations”
• List the partners and include a one sentence summary of each of their concerns
• Identify which partner you find most compelling and write a short paragraph outlining why

Food Assets

• Create a new slide in your Design Notebook and title it “Food Assets”
• Identify three data points from the Existing Conditions section of Food Assets that are important with respect to the partner you found most compelling
• Write a short paragraph describing the three data points and how they relate to your chosen partner
• Identify which type of food asset discussed in the Assets section of Food Assets is most directly related to your chosen partner’s area of concern
• Write a brief paragraph discussing which food asset or assets your chosen partner is concerned with

*Submit the link to your Design Notebook to Canvas before we meet again next week

Announcements

• Trenton Partners presenting next week
• Post links to your Design Notebooks to Canvas instead of as comments to this blog
• Papers due in 5 weeks, here’s some research material
• A million+ about to lose SNAP

Design Notebooks

Lets take a few minutes to review your food diaries.

Team Assignments

Let’s take a few minutes to group up into our teams.

Discussion

Tiers of the Food System

• Tiers of the Food System: A new way of thinking about local and regional food

Examples of the Tiers

Tier 0: Home & Community Gardens, Home Kitchens

Tier 1: Farmers Markets & CSAs (physical or online)

Tier 2: Food Distributors & Co-ops

Tier 3: National Chains & Distributors

Tier 4: Global Distributors

Exercise

• Break up into your teams.
• Review the Tiers of the Food System graphic we discussed above
• Using your food diaries, try to map your team’s food diary data onto the food tiers
• Can you determine from which tiers most of your team’s food choices came from?

An Interconnected Food System

• The Nourish Food System Map

Assignment

Reading

• Review the Nourish Food System Map
• Review at least 5 articles/videos from Food+Tech Connect’s Innovation section

Design Notebook

• Create a new slide in your Design Notebook and title it “Hacking the Food System”
• Identify the core problem each of the solutions you read about addresses
• Identify where in the Nourish Food System Map each of these solutions fit
• Identify your favorite article/video in theInnovation section and explain why it resonates for you

*Submit the link to your Design Notebook to Canvas